Summary of an article: At present, our country and government attach great importance to community cultural construction and output of intellectual resources in colleges and universities. Meanwhile, in the process of urbanization in China, it still has problems such as lack of systematic construction thinking, lack of operation mechanism, lack of standardization and institutionalization, and generally low quality of organizers and participants. This paper aims to explore the way of how college art majors exert their social functions to serve the construction of urban community culture, and effectively integrate various resources to build distinctive and targeted community culture by relying on localism, artistry and urban elements.