科技创新赋能一汽红旗汽车文化产业发展对策研究

doi:10.16039/j.cnki.cn22-1249.2023.10.018

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摘要

在文化产业与科技创新不断取得新突破的时代语境下，虚拟现实、人工智能、大数据等数字技术全面赋能一汽红旗汽车文化产业，本文主要探索一汽红旗汽车数字文化产业链的建构及文化产业发展对策。

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	吕珊珊
	栗梦颖

关键词: 汽车文化产业科技创新一汽红旗

Abstract:

In the context of continuous breakthroughs in cultural industry and technological innovation, digital technologies such as virtual reality, artificial intelligence and Big Data have fully empowered the automotive cultural industry of FAW Hongqi. This article mainly explores the construction of the digital cultural industry chain of FAW Hongqi automobile and the development strategies of the cultural industry.

Key words: automobile culture industry technology innovation Faw Hongqi automobiles

出版日期: 2023-10-25 发布日期: 2023-10-25 整期出版日期: 2023-10-25

ZTFLH:

F426.471

引用本文:

吕珊珊, 栗梦颖. 科技创新赋能一汽红旗汽车文化产业发展对策研究[J]. 吉林化工学院学报, 2023, 40(10): 76-79.
LV Shanshan, LI Mengying. Research on Strategies for the Development of Hongqi Automobile Culture Industry Enabled by Technology Innovation . Journal of Jilin Institute of Chemical Technology, 2023, 40(10): 76-79.

链接本文:

http://xuebao.jlict.edu.cn/CN/10.16039/j.cnki.cn22-1249.2023.10.018 或 http://xuebao.jlict.edu.cn/CN/Y2023/V40/I10/76