Love for the country is the essence of Chinese excellent traditional culture. College students in the new era shoulder a new historical mission. Only by carrying out patriotism education and cultivating their love for the country, can they shoulder the important task of the times. Therefore, how to cultivate college students' love for the country in the new era has become a key issue in the field of ideological and political education in colleges and universities. Through the ideological and political theory course, we should guide college students to establish correct values. We should do a good job in the main channel of cultivation, strengthen the social practice and make the cultivation internalized in the heart and externalized in the practice.